Rea Valley Tractors has been honoured as New Holland’s Customer Experience Dealer of the Year 2024, a prestigious award recognising its exceptional service and commitment to customer satisfaction.

The UK and Ireland dealer network's achievements were celebrated during the UK Dealer Meeting on Tuesday, 11th February, at the New Holland Basildon Tractor Plant, where thirteen distinguished awards were presented to recognise the outstanding dedication, performance, and service quality that drive success across the region.

This Customer Experience Award highlights Rea Valley Tractors commitment to delivering top-tier service, expert knowledge, and exceptional support. In the farming industry, where trust and long-term relationships are essential, our team goes beyond merely providing equipment - we focus on building strong, lasting partnerships.

By offering continuous support and guidance, we help our customers thrive. This approach aligns seamlessly with New Holland’s commitment to excellence, ensuring that every interaction creates lasting value and meaningful support for farmers.

“We are incredibly honoured to receive this award from New Holland,” said Matt Mulligan, Managing Director at Rea Valley Tractors. “This achievement is a direct reflection of the hard work of our exceptional team, who are committed to providing the best possible experience for our customers. Customer satisfaction is at the heart of everything we do, and we are deeply grateful to our customers for their trust and loyalty. A sincere thank you to our team for their continued passion and dedication, and to our customers for their ongoing support.”

Rea Valley Tractors remains focused on delivering the highest standards of customer service, ensuring that local farmers and agricultural businesses receive unparalleled support and access to top-quality equipment they can rely on.